Today I am going to discuss four other factors that play a major role in search engine is the following:
Trust, Authority, Identity & Search Rankings:
- AUTHORITY
- HISTORY:
- ENGAGEMENT:
- IDENTITY:
These are the four factors that play major roles in search Engine Optimisation. Now we will discuss each of the four widely.
AUTHORITY:
Authority of any website or blog shows its property or popularity among the people, client or user, reader. Anybody don’t know how google calculates authority for the website. Another thing is how much link your site is getting and how. These all play major roles in calculating the website authority.
There is little doubt how search engine looks authority for websites. So we should look at the search engine question all about the authority of your websites.
ENGAGEMENT:
It plays also a major role in Search Engine optimization is the interconnection between you and your reader or client who will approach your website to get something on your web pages.
You have to manage the relationship between the user and yours. You have to write content user-friendly. is it your client or reader who is reading your website seriously. So we should also write or publish such types of content. User should love your content
So ultimately you can say that you have to publish good quality of content for your client and for your web pages. And make the relationship between you and your client or your user or your visitors make content that is really beneficial for your visitors.
HISTORY:
History is all about the content which you are writing now. You discussed before for your visitors or not?. How people will understand if they will come on your web pages without knowing all the stuff which your are discussing know .so you have to give a link and anchor text in the content for the understanding of user.thats all about the history on your web pages.
So we should also make a link in the content for a better understanding of the user. We have to do that for the optimization of our web page.
We have already discussed the HTML TAG, HEADER TAG, these all the things.
IDENTITY:
As Identity is one of the most important things for you without an identity you can
Represent as people of that county same thing Is also here if you wanted to optimize your web pages you have to verify your website ownership for the authority of the website so these are one of the most widely used search Engines you should verify first:
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