When people ask how Kraft Cannabis was born, I guess you could say it all started the day Cannabis legalization was announced. Founder, David Kraft, saw the ground floor opportunity and got the ball rolling right away. So when the doors opened in July of 2021, there was almost a full year of blood, sweat and tears into the business.
Located in Guelph, ON., Kraft Cannabis Co. opened to the public and was well received from the community from day one. Kraft’s mantra is “A Local Joint”, and they have a sense of community and inclusiveness that fits right in with Guelph’s “buy local” scene. But another redeeming quality of Kraft Cannabis Co. is their heart.
It’s not all about business once you enter the door. It’s a warm laid back feel, with a “Genius Bar of cannabis” down one side of the entire store and TV displays that read like restaurant menus for easy navigation. The Kraft team prides themselves on their can-do attitudes, exceptional knowledge, and a keen desire to make sure you leave the store with the right products. Whether you’re heading to a bachelorette weekend, your fishing trip with the boys, or maybe your doctor recommended CBD and you’d like to try, the Kraft team wants you to leave happy and with exactly what you came in the door for. Or maybe you’re undecided, or need a little more information? Perfect. That’s Kraft Cannabis Co.’s speciality and they are great listeners.
The range of Cannabis and CBD products is staggering and can be overwhelming. Kraft Cannabis Co. guides its customers through that process with effortless ease and makes the shopping experience custom tailored to your needs. Another thing you might notice is that the staff seems to know everyone who walks in the door. That’s the “local feel” and the difference you can’t get at a big corporate store.
From the moment you enter the store you’ll notice the express desk, where you can pick up your online orders quickly and efficiently. Further inside you also notice the beautiful bar-top display showing the various cannabis products through it’s glass case for a sensory experience, and where customers can see exactly what they’re buying.
Kraft has managed to give its customers a shopping experience that’s on par with the best in the business. Carrying 200+ cannabis products isn’t easy, but Kraft has managed to organize their menu boards (which are clearly the best in the business) differently than every other store you’ll see, showing you the entire lineup without overwhelming you. The menu screens are playful, fun and extremely functional.
So whatever the reason for walking in the door at Kraft Cannabis Co., chances are you’re gonna leave with a smile on your face, and maybe you even made a new friend. Not only is Kraft Cannabis Co. “a local joint,” they also are the “Heart of Cannabis” in Guelph.