For any brand, business, or service provider to make a mark in today’s time has become extremely difficult. The market is cluttered with millions of products from across the globe, and it has become tough to reach customers. Moreover, it has become a challenge to grab attention solely through advertising since people are bombarded with hundreds of ads daily.
In times like this, sales experts such as Kendrick Shope are here to save the day. Kendrick is a visionary boss lady whose reputation speaks for itself. Urging people to use empathy to cater to the customers, she has helped entrepreneurs earn million in profits with her platforms Authentic Selling® and Authentic Selling® University. She is also famous for posting intriguing videos on her platform to provide crucial tips that can help a failing business achieve instant success.
Apart from providing sales training to modern businesses, Kendrick hosts Authentic Selling® TV, reaching 186 countries and six continents. The brilliant sales performer also graduated top of her class in two corporate sales schools and has worked for various firms where she was a top-performing pharmaceutical sales representative.
What makes Kendrick Shope stand out from other sales experts in the business is the fact that her focus is to help people earn money with integrity. Moreover, she has introduced numerous sales strategies that are authentic and engaging. This ingenious approach helped her earn the title of the #1 sales rep for three fortune 500 companies for over a decade.
Are you looking to expand your profit by gaining more customers? Here are some tried and tested tips by Kendrick Shope that you must follow!
1) Start networking
Networking is an approach used by entrepreneurs for decades, and yes, it is the most reliable way to spread the word regarding your business. However, when promoting your company, always speak of how you are helping others instead of your profits. People are more interested in businesses that have a story to tell and are making a difference in the world. This approach will ensure people remember the name of your business.
2) Rely on referrals
Though referrals from old customers are a great way to urge more people to try out your product, you have to make certain a system is in place to confirm a referral. This includes giving discounts to old customers for a referral. Also, hire an expert sales representative to follow up on customers regarding referrals.
3) Introduce discount offers for new customers
Special discounts for new customers are a great way to expand your clientele, as they will encourage people to try out your product or service. If what you have to offer is impressive, you can expect the customer to return.
4) Work on your website
Rebuild your website with an attractive and interactive interface. Apart from how the website appears, it is crucial to work on SEO to guarantee the site appears on search engines. “Customers need to know you exist,” Kendrick shares. “If they don’t know you exist, they can’t hire you or buy from you.”
5) Social media to the rescue
Different social media platforms are used by people across the globe daily. Hence, this is the best place to market your product and get noticed. The key is to spend your money on reaching out to the right audience. “Engagement matters so much,” Kendrick says. “You want to constantly be on top of the customer’s mind.” With the help of social media, you can tap into a new audience you previously could not reach.
6) Join community events
To spread awareness regarding your business, and make your name known, partake in community events. This will help people recognize your brand name, making your business more likely to yield new customers.
With the tips mentioned above, we are sure your firm will generate a profit in no time! For more ideas and suggestions, check out Kendrick Shope’s official website Authentic Selling®.
