There are over 2 million podcasts active today, and listeners are still hungry for more! Even with so many choices out there, the podcast market is still far less competitive than blogging and other digital publishing options. If you have content to share, a podcast may be the perfect platform for you!
Are you ready to start a podcast now? It doesn’t have to be hard! Here’s a complete beginner’s guide to help you take the first steps!
Table of Contents
Plan It Out
The first step you need to take is deciding what your podcast is about! It’s best to pick a niche topic that will attract your listeners while also staying broad enough to talk about for many episodes.
After choosing a topic, give it a name that will draw in listeners. Check out podcasts similar to yours in order to gain inspiration, or find ways to stand out!
In this stage, you should also choose general formatting: will it be scripted or more free-flowing, how often will you post, and will you have guests? Put together a basic outline that shows how you’d like your podcast to go. Don’t be afraid to mix it up and offer something new!
Design the Sound and Look
With your big picture all mapped out, you need to start working on the details. Now is the time to design an eye-catching logo and choose your music and sound effects.
You can record your own music and sound effects, or find creative commons options. You may also choose to buy music and sound effects, but always check the license details to make sure your use is legal.
Begin Marketing
Your podcast will only be successful if you have an audience, so create a detailed and targeted marketing plan to let people know you have something to offer.
Boost your podcast agency whenever and wherever you can both online and off, but focus most of your attention on where your target audience can be found. This will require ongoing market research, but it will be worth the investment when your listener count rises!
Record and Edit
The audio recording is the most important step to host a podcast. If it doesn’t sound good, no one will stick around to listen to what you have to say. Choose your recording equipment carefully based on your needs and budget, and be sure to sound natural when you speak!
There is plenty of audio editing software you can choose from for recording and cutting. Some free options are Garage Band for Mac, and Audacity for any OS. If you’re willing to pay, you may like the features (such as effects and advanced EQ) of Adobe Audition or Avid Pro Tools.
Post Your Podcast
Podcast hosting platforms provide you with an RSS that allows you to list your podcast on streaming sites like iTunes and Spotify. They also help you store and organize your files.
Podcast platforms come in all shapes and sizes – some are free, and others are paid. Each platform offers unique perks, like analytics or integration with your site. When you choose which one is right for you, you’re finally ready to start uploading!
Start a Podcast Now
What are you waiting for? You have content that the right audience needs to hear! Use this guide to start a podcast today!
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