We are halfway through this excruciatingly long year and I think we can agree that it has been quite rough. The pandemic has impacted both our personal and professional lives. While some people had to face pay cuts and job loss, others had to adapt to the new normal of working remotely.
The global pandemic and the constant lockdowns caused at least 114 million people to lose their jobs during 2020 and the numbers are still adding to these statistics as the world experiences 2nd and 3rd waves of the novel coronavirus.
On the other hand, according to a Gartner survey, over 80% of employers plan on letting their employees work remotely part-time and over 47% of them are willing to be completely remote.
This new normal and the emerging work from the home economy is redefining the ways businesses operate. For example, since the beginning, employers have focused more on hours spent working in comparison to the actual work done. This has taken a complete 360-degree turn in remote working — their focus is more on the quality of the work done instead of the vanity metrics of hours spent working.
Similarly, massive changes have been undergoing for employee engagement, performance management, team productivity, project management, and more. To handle the new-age needs and demands of your employees, customers, and your entire business, your old tools need an upgrade, ASAP.
But choosing the right tools is no cakewalk. It’s a long process involving gap analysis, requirement gathering, researching, trying demos, evaluation of various options, cost-benefit analysis, and more.
So, we decided to share our top 6 picks from the lot that can help you operate your business smoothly and efficiently post-pandemic.
Table of Contents
6 Top Startup Tools to Run Your Business Post-Pandemic in 2021
Asana – Project Management
Asana is a project management tool that can be used to manage projects, tasks, and teams. It gives you real-time insight into your team’s current workload, project and task progress, and more.
- Set and track strategic goals
- Build timelines using Gantt charts in a matter of minutes
- Create and manage portfolios to track the progress of your main initiatives
- An overview of the workload of your entire team
- Automation to streamline processes, reduce human errors, and reduce time spent on redundant, tedious tasks
Free – For teams and individuals getting started, Asana offers a free version with the basic, necessary tasks. That’s why it’s the perfect project management tool for startups.
Basic – This plan will cost you $13.49/Per User/Per Month with added features like timelines, dashboards, forms, and more. Perfect for startups in the growing stage.
Premium – This plan will cost you $30.49/Per User/Per Month that includes all the features from the basic plan with added features like workload, goals, portfolio management, advance rule builder, and more. Perfect for startups trying to sustain growth and loving towards the maturity stage.
Other Project Management Tools: Trello | Monday.com | Jira for Developers
Kissmetrics – Personalization and Consumer Behaviour
Kissmetrics is a behavior analytics tool that is widely used by marketers around the world to understand customer behavior throughout their journey. Marketers use this information to offer personalized website experiences and send personalized messaging that can result in better conversion rates.
- Identify important metrics like landing page conversion rate, cart size, cart abandonment rates, customer lifetime value, etc.
- Determine user engagement rate
- Identify the effectiveness of different marketing channels
- Intuitive user-friendly dashboard
Silver – This plan will cost you $299/mo for three user seats and a 10k customer tracking limit with added features like funnel report, activity report, user research, etc.
Platinum – This plan will cost you $499/mo for 10 user seats and a 25k customer tracking limit. This plan includes all the silver plan features with additional ones like revenue reports, cohort reports, 24 months data retention, and more.
Other Marketing & Personalization Tool: Sumo | AnswerThePublic | Saleshandy | HootSuite | Google Analytics
Gusto – Payroll Management
Team members are among the most valued assets and it’s important to invest in tools that will enable you to provide smooth onboarding, timely payments, employee benefits, and maintain a positive experience for all your employees.
- Automatic filing of payroll taxes
- Paperless paychecks
- Off-cycle payrolls
- Flexible payment schedules
- Time tracking
- Team insights
- Pay Contractors
- Hiring and onboarding features like offer letters, checklists, software setups, and more
Gusto charges a base price during the initial setup and then on a per-employee monthly basis. Here’s a quick overview of Gusto’s pricing and its offerings.
Intercom – Customer Support
Intercom is an all-in-one customer support and engagement tool that offers solutions like conversational engagement to onboard, activate, and re-engage customers and conversational marketing to convert website visitors into paying customers.
- Live chat
- Support bots
- Interactive product tours
- Shared inbox
- Campaign builder
- Business messenger for personalized targeting
- Management tools to create workflows and schedule meetings
- Customer data platform to segment messages based on visitor data
Start – This plan includes basic live chat, integration with slack, customer data platform, and shared inbox. Allows access to one person.
Grow – This plan includes the features of the Start plan along with outbound and inbound emails, lead verification bots, conversation rating, smart article suggestions, a help center, and integration to HubSpot and GitHub. Allows access to five people.
Accelerate – This plan includes the features of the Grow plan along with custom bots, conversation management features, multilingual help center, team performance reports, and integration with Twitter, Zendesk Support, Facebook, and Salesforce. Allows access to ten people.
Scale – This plan includes the features of all the other plans along with advanced security and workload management features.
They also have a plan for very small businesses:
Other Customer Support Tools: Freshdesk | Zendesk | Sprout Social for Social Media
These tools should help you digitalize your operations so you can empower your remote teams and work more efficiently post-pandemic.
Apart from these 4 tools, every business needs a CRM and a communication tool for their day-to-day tasks. Here are our suggestions:
noCRM.io – Lead & Customer Management – a perfect CRM for the startups that are just starting out with necessary features like built-in lead capturing, customizable sales pipeline, activities loop, and more.
Slack/Microsoft Teams – Communication & More – these tools don’t need any introduction whatsoever. This is where the actual work and collaboration happens.