From the time, FDA announced the ban on Partially Hydrogenated Oils by 2018, many organizations have started looking for the next alternative to replace the uses this multifaceted trans-fat once had. Though broadly recognized as being useless and unhealthy to the body, PHO’s have been exceptionally useful in keeping foods and oils fresh for a longer period; however, the price to pay for this artificial coloring is the cardiovascular effects that can cause heart attacks and deaths. Particularly with time the food supply in most parts of the world largely made use of it. As an outcome of this shift in the food world, many food and beverage producers are looking for substitutes for PHOs including the food color products that have used them.
Hyperactivity in Children
Furthermore, artificial food coloring is also getting a lot of criticism for possible carcinogenic effects and being artificial. As per the past study, hyperactivity is linked with artificial colors, which caused a revolution in a few parts of the world to switch to natural colors. Likewise, many enterprises became proactive and precautionary in light of those results, and much research has gone into finding natural solutions to color additives. Having said that, here are three reasons to switch to natural food color in the light of recent trends.
Color Variety
Natural color has a surprising amount of colors to select from gratitude to the bounty of research and development that has gone into locating alternatives to artificial color additives. The potato’s pigment is somewhat tough to extract from and pricey at the moment; however, a researcher is invested in finding the preferred ways to get that color easily and cheaply. The major advantage of this potato color extract would be color stability, broad color range, and intense colors while other sources of natural colors come from beta carotene, turmeric, and carmine.
Form
Though color itself is essential, the form in which the color takes is significant as well. The natural color alternatives are not restricted to just coloring products; they can take their shape too. Most of the expertise of the food industry provides edible glitter as a possible form factor for giving life to all kinds of products, like pastries or toothpaste. Edible Glitter is largely limited to common baking temperatures and is made edible because it’s made from Gum Arabic. There is also a huge variety of colors, so it is pivotal to check that out.
Health Benefits
The good thing about Natural Food Color Solution is that there is less threat of these additives to cause carcinogenic or cardiovascular problems. Purple Sweet Potato extract even has antidepressant and anti-carcinogenic effects, unlike artificial colors which have possible negative mental effects on children and possible health hazards. Not to mention, the PHO’s present in a few artificial coloring goods.
It’s All About The Colors
It is distinctive for food to have some form of coloring to allure the buyer’s eye, and differentiate between brands visually. Definitely, color is the first thing people notice about a product and the importance of color can’t be exaggerated, but the health of the consumer is also significant. More research is possibly required to determine whether Red 40 or Yellow 6 are dangerous to human health in the long run; however, taking precautionary steps can enhance a company’s reputation of being concentrated on their customer’s health. Furthermore, the development of natural food colors is increasing at an accelerated rate for the last few decades, so it’s worth the investment to investigate what natural colors can do for your products.
