In an era where everyone is glued to their smartphones, a mobile friendly website is sure to help accelerate your business growth in a quick period. Learn how making a website mobile friendly can increase your brand reputation and drive more organic traffic your way.
What is a Mobile Friendly Website?
In a time when everyone has a jam-packed routine, people don’t only need a high internet connection but also fast loading websites to quickly navigate through the information they are looking for. Hence, a mobile friendly website helps visitors read the text conveniently with a quick loading time.
These websites are designed to fit on a smartphone, phablet, or tablet screens. Although the interfaces for mobile-friendly and desktop sites are similar, the page elements vary to fit in the respective screen sizes. Furthermore, the responsive design also encourages visitors to engage more and have a smooth experience while browsing through the web pages.
How Making Website Mobile Friendly Can Boost Your Business?
Did you know that almost 69% of online traffic to the total websites in the world comes from mobiles? Not only that, but you will also be amazed to know that 63% of phone users prefer to purchase from a mobile friendly website and app instead of the desktop version. This is why 80% of the highly ranked sites focus on mobile-friendliness.
We are sure these statistics have already impressed you. If you are now wondering “how can I make my website mobile friendly”, first you must know how a mobile friendly website can bring more business opportunities to your site. Later, you can plan on how to make website mobile friendly.
1. Positive Ranking Signal
Mobile-friendly sites with an interesting design, fast speed, and high-quality backlinks send a positive ranking signal to the search engines. Hence, making your website mobile-friendly helps it crawl on search engines better, thus increasing its visibility and bringing more traffic in.
2. Enhanced User Experience
We are sure that once in a lifetime you would have come across a desktop version of a website on your phone. The experience would, of course, be frustrating. After all, you have to zoom in, again and again, can’t find proper widgets and buttons and most importantly, the text is cluttered and small. That is why mobile-friendly websites exude a streamlined user experience.
It has been noted that mobile users are likely to spend more time on your mobile site rather than the desktop version – of course, if the information provided is valuable and the design is engaging. So, your site’s mobile-friendly elements help to make navigation easier thus enhancing the user experience, retaining the audience, and encouraging them to buy your products or services.
3. Faster Download and Website Load Speed
Even if your site is mobile friendly but takes time to load, your audience will lose interest and close the page. High website load speed helps them browse through all you offer thus leading to more conversions. Similarly, if your site offers fast downloads, then only you can maintain the interest of your audience.
How to Make Your Website Mobile-Friendly?
Now if you are thinking of searching “how to make my website mobile friendly”, we have some useful information for you. Although we recommend hiring an experienced web developer for the same, here are a few things that you can do to make your site mobile friendly:
- Work on the site speed
- Keep the website design simple yet responsive
- Choose default font style and size
- Ditch stylish and complex fonts
- Block ads and pop-ups for a smooth user experience
- Design engaging graphics and place content in an interesting manner
- Place large enough call-to-actions and buttons to encourage your audience to click on them
- Categorize well and work on making the navigation easier
The Bottom Line
We hope we helped you understand how you can make website mobile friendly and drive your target audience your way. Working on mobile-friendliness is sure to enhance your search visibility on the leading search engines, thus improving your brand’s identity, enhancing user experience, and generating more leads. So, what are you waiting for? Get your site mobile friendly today!