The availability of information on the internet is an exciting thing. As human beings, we’ve become less reliant on physical libraries than ever before. Everything we need to know goes with one click using our devices.
According to the ITU, mobile data traffic will grow at a 55% annual rate between 2020 and 2030.
Loading time affects everything from traffic to conversions. Even a one-second delay in your site’s load time can harm your SEO and decrease your domain authority. It means your website will rank and convert less.
While this might sound scary, improving your page load time is not that hard. There are things you can do to enhance any page on your website. Knowing how to work with what you have and adjust it can help you produce noticeable results.
To understand more about it and how it benefits you, continue reading.
What Is Page Load Time?
Referred to as “time to the first byte” or “time to the last byte, ” it takes time for a website to load in a web browser. The time starts to load the page until it is fully loaded.
How Does Page Load Time Affect You?
The average person spends about 8 seconds looking at a web page before moving on. If your page doesn’t load within 8 seconds, you will likely lose that person’s attention. Page load speed time can affect you in several ways.
First, the bounce rate is the percentage of people who leaves your site after viewing only one page. A high bounce rate can hurt your chances of ranking well in search engines.
Second, the conversion rate or the percentage of people who take the desired action on your site. A slow page leads to fewer people taking the action you want, whether buying a product, signing up for a newsletter, or filling out a form.
Third, the bottom line. A slow page costs you money in lost sales, ad revenue, and even website hosting fees.
Achieve a Faster Loading Performance
Page load time is the time it takes for a webpage to load. It can be affected by many factors, including the size of the page, the number of requests made, and the server speed.
As a result, it’s essential to understand what it is and how it can affect your website visitors. Optimizing your website for speed can improve the user experience and ensure that your visitors stick around.
If you’re interested in analyzing your site’s page load time, you can check the rest of our blog for more helpful ideas.