What Can a BIC Lighter Do?

It is a common knowledge fact that business and branding go hand in hand. Every business needs to make its brand known as much as feasible. But how can it be done? One of the most secure means of reaching this goal is by printing your name on promotional commodities. Then, all those products will be given to winning the attention and loyalty of as many people as possible. Be careful with the marked items you distribute! They work as your first business card. Let’s discuss the influence of promotional products and take BIC Lighter as an example.

First, do not put your business brand on crappy items, as you do not want your business to be connected with a low-quality product. Of course, the products are low-level, but they should not be crappy. We are talking about t-shirts, banners, hats, pens, cups, or mousepads.

Almost anything can be imprinted with a company’s sign or logo and used for advertising. Typical items include t-shirts, hats, keychains, posters, bumper stickers, pens, cups, koozies, games, or mousepads.

Second, the most comprehensive product category for promotional products is wearable and easy-to-use pieces, which make up more than 40% of the total. For example, BIC Lighter can be something to quickly fit your pocket. Eco-friendly promotional goods such as those produced from recycled plastics and renewable sources have undergone a notable popularity wave. 

Most promotional pieces are comparatively small and cheap but can change to higher-end items; for example, somebody at film festivals and award shows is often given high promotional items such as expensive perfumes, leather gains, and electronics.

Third, there have also been studies conducted about the power of promotional products. Brandwatch.com writes dense material about this subject. The article is focused on the results of a survey conducted by The British Promotional Merchandise Association, or BPMA for short. The main idea is that the study revealed the direct link between promotional products and brand perception.

This will lead to a very noticeable increase in trades. And this is something every company wants. In addition to this, brand perception is also an attractive point in any marketing plan. If we take the example of BIC Lighters, we may see that these lighters may not just be used to get fire, but they may also look fashionable and just go with your everyday clothes. 

Promotional results have been a favorite choice for creating brand recall during marketing campaigns for several years. Now that posting on the internet gives such great detail on following advertising results, it is necessary to show that promotional products and imprinted gifts affect your name and purchases.

The British Promotional Merchandise Association has led several surveys and done studies that show a direct correlation between promotional merchandise advertising and an increase in brand recall and sales. See, even hand-size products, like lighters, matter, as they do carry an advertising mission. 

We have talked and discussed the importance of Custom BIC Lighters, now we want to introduce you to Ganjaprint, where you can purchase a wide variety of customized lighters. Ganjaprint’s BIC Maxi Lighters can have custom LOGO print on them.  Each BIC lighter guaranteed 3,000 lights. Ganjaprint has a wide variety of colors, logos, prints. So you will find something to your liking for sure. Even if you don’t, there is no need to worry, you will have your Custom BIC lighters made for you. 

Get your brand name or product into the right hands with customized BIC lighters. Smoking is often a social activity, making it a great way to reach groups of potential customers and turn them into loyal fans. Get your logo onto these custom printed BIC lighters.