If you are the smartphone user, we are pretty sure that you already have YouTube app in your phone because that’s how everyone passes their free time, right? This is mainly because YouTube has a wide range of videos to meet the taste of every user out there. In the same vein, the number of YouTube users is increasing with each passing day.
Given this higher user base, the number of channel owners are increasing as well. This is because the audience demand has to be met, right? On top of everything, YouTube has become an ultimate way for businesses to promote their products and services on this video platform. The best thing about YouTube is that it helps increase the sales funnel through advertisement and promotion.
According to the stats, YouTube has managed to earn more than 1.8 billion uses for monthly basis. Over years, YouTube has managed to outline different strategies, promising beneficial impact on the consumer and audience base. However, the competition has increased significantly on YouTube apps with multiple channels launching on a daily basis.
This competition can often shadow the channels that provide value in their content. This is one of the prime reasons that you need to work on the thumbnails. The thumbnails are a great way to attract the viewers and it’s a virtual eye contact with the audience base. For better insights, we have outlined a wide range of benefits that you can harness with YouTube video thumbnails.
Better Video Traffic
Whenever people are searching for some video on YouTube, you can , the results don’t appear in the form of text. This is because the search results come with the titles and thumbnails. It is better that your video has a thumbnail, extracted from the actual video and it will enhance the audience attention like crazy. The users will be encouraged (or forced) to click on the play button. All in all, the video thumbnail is a great way of teasing the audience base. Checkout the
Enhanced Conversion Rates
When it comes down to the YouTube videos, the thumbnails are a great way of increasing the traffic on YouTube videos. In addition, the traffic will increase for the channel as well. In the same vein, it is a great way of increasing the conversion rate. It is better to draw a proper thumbnail campaign, so everyone can actually see the results and thumbnail. However, if you want to optimize the higher attention, make sure the thumbnail has captivating factors incorporated into it.
Showcase The Prowess
You might not be a believer but the YouTube video thumbnails are a great way of providing insights to the videos. With the thumbnail, the audience can actually see the hidden meaning behind the videos, encouraging them to hit the play button. This is because the captivating thumbnail encourages the users to watch the entire videos. All in all, the YouTube video thumbnails are a great way of captivating the user attention and retaining it as well.
How To Create Perfect Thumbnails
After all this discussion, it is pretty evident that video thumbnails hold great importance but you can harness all these benefits only if you create the captivating and perfect thumbnails. In the section below, we have outlined the essentials of perfect thumbnails!
If it is possible and matches with the content of your video, it is better that you add the human faces to the YouTube thumbnail. This is because the human faces in the thumbnail promises that you captivate the attention of your users and offer them a friendly outlook about the video. For adding the human face to the video, you can ask your friends to help, if you are low on budget.
We all have been to the point where the thumbnail was showcasing an alluring image but there was no such thing in the video itself. So, you really know how much it hurts, right? So, you need to promise that you are showing the audience what they had promised. In other words, you need to be authentic and honest when it comes down to videos.
When you are designing the thumbnail, you need to ensure that you add the text in the thumbnail. However, the text shouldn’t be too long and make sure the words are simple.