Markets

Transform Your Career in 2020: 5 Skills You Need To Learn

You surely have different goals this 2020 and it includes getting in shape, eating healthier, or investing your money wisely. But have you thought about upgrading your skills?

As evolving humans who live in an ever-changing world, you need to adapt. Unpredictable changes can be scary but it is not impossible. Upgrading your skills can help you be able to maximize your value by learning the most in-demand skills.

As we enter a new decade, things around us are progressing rapidly. These days, it is easy to learn almost anything online if you will spend a few hours a week to learn a skill. Most online courses are free and can be found on Udemy, SkillShare, EdX, Udacity, and many more.

5 Skills You Need To Learn To Transform Your Career in 2020

If you want to diversify your skills to make more money, these are the 5 skills you should learn:

1. Digital Marketing

Digital Marketing is the hottest industry with a lot of opportunities open for everyone. It is basically promoting products and services through digital platforms such as social media, SEO, email, and pay per click advertising. You don’t need a bachelor’s degree to get a job in digital marketing.

As we all know, these days it is challenging to get one person’s attention, much more keeping them engaged. And being a skilled digital marketer can come in handy. So, learn the basics of this thriving industry. This will give you a huge advantage in a job interview or if you are planning to build your own business like an SEO company or a content marketing agency, digital marketing skills will be useful in promoting your own product or services. Also, there are a lot of entrepreneurs who will need help with digital marketing, and they often outsource these types of jobs.

2. Web Development

Learning web development can be transformational to your career. Being able to code and develop a website and share it with the world is an essential skill for 2020 because many businesses these days want to be visible and have their own space to show their products and services on the world wide web.

Having the capability to create cool websites will surely attract entrepreneurs who have no skill and patience to create their own website and this could mean an opportunity to earn. A great platform to start learning about web development is Codeacademy. This is where you can learn to code a website at your own time. The best thing about it – it’s free!

3. Branding and Design

You now live in a world where images can influence every decision. As a thinking human being, you can instantly form an opinion about a product or a service upon encountering them.

Branding is not just about the graphics or marketing collaterals; it is also the process of how a message is delivered and the feeling it creates that elicits an emotional response. It is how the consumers identify you and how your brand will stick to their hearts and minds. If you want people to be interested in your content, your message, or your product, you can actually learn the science behind branding and how design works through available online courses.

4. Copywriting

Every business needs a copywriter. As long as you are selling a product or a service, you need to promote it by writing compelling words that will influence your prospects to buy whatever it is you are selling – and that is the job of a copywriter.

To be a copywriter you need to study writing catchy headlines and conversational copy while speaking your target market’s language. There are free resources to jumpstart your copywriting journey such as Copyblogger’s Copywriting 101 by Neil Patel.

5. Podcasting

Starting a podcast helps you build a personal connection with your audience by creating engaging audio content. It will allow you to provide your audience with information that can be useful for their own businesses. As listeners subscribe to your podcast, you have to be consistent in creating audible content. To monetize your podcasts, select a profitable niche so your content is targeted to a specific market.

Once your podcast acquires a large audience, you can receive money from advertisers through the form of sponsorships and product mentions. It may be not an instant way to make money but podcasting is a great way to reach your target audience through valuable content while making money.

Learning new skills can do a lot with your personal development. Having the right skill and the right positioning will be able to attract business where you can leverage your skills to help them grow their business.

It can be overwhelming to learn these skills at first. You just have to choose one and devote at least 2 hours a day to study it. The good thing about this is no one is pressuring you to learn a new skill immediately. You can learn at your own pace.

Aamir Ansari

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