The Making Of A Successful Artist – Fredrick Cunningham aka Yoo Ali

The music industry is a tough one right now since it seems that every kid dreams of becoming a famous rapper so they can sing about how much money they have and all the cars they own. It is hard for normal people to relate to that stuff so it is refreshing when an artist like Yoo Ali comes on the scene. He is well known for his work with big artists like Drake, Blocboy JB and Duke Deuce. His real name is Fredrick Cunningham and he was born in Memphis, Tennessee on May 15, 1995. Yoo Ali produces a lot of high quality content for other artists but more recently he has transitioned into creating music of his own. His three singles as of now are Manhood, Count Me Out and Whole life. His inspiration to create music came from all the hardships and experiences in his life. In a breakdown by Genius they dissect his song, Manhood, and it is clear how much passion and truth goes into his songs. In the song he goes in depth about how the people closest to him betrayed him and stabbed him in the back so he has to carry it around with him. The song continues and Yoo Ali goes on about how even after so many people did wrong by him that he stayed true to himself and never changed. This method of creating music makes for very inspirational and relatable songs. 

Yoo Ali stays well connected with his fans through social media.  His most used platform is Youtube which he uses to provide his 116k subscribers with all the quality content that he has produced. His Youtube page is flooded with music videos and other entertaining content. His Youtube content has provided a total of 46 million views.  His other platform that he uses for updates and to get his thoughts out is Twitter where he has 2.1k followers. He also uses Spotify to provide his music to his fans and he produces 1,571 monthly listeners.  His personal Instagram, @yooali_, showcases videos and photos that provide normal entertainment or updates on his current and upcoming projects. All this content as well as the many posts from other artists that he is tagged in is provided for his 21.5k followers. His platforms are all well managed and the amount of content on his pages is beyond impressive. 

The way that Yoo Ali puts a lot of care and attention into his work really grabs your attention and makes you want to watch all the videos he has published. That in addition to his unique songs that tell a whole story make him an overall very unique type of artist. I really cannot wait to see what he has planned for the future.