Great economists posit that production is not complete until goods or services reach the final consumer. Over the years, man have devised various means of ensuring the goal of production is accomplished. Marketing products or services go beyond just selling or advertising a product as it also entails offering useful information about your product, creating a brand name and wining the trust of your audience. One major means of acquiring this aim is via the channel of animated marketing videos.
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Making Your Videos Spicy
Animated marketing videos create room for our imagination to roam freely even as you interact with your audience. It is a weapon if wielded properly, used to captivate your audience, leaving them fascinated even as u pump them with information. You can make an originally lame product come alive as you mix work with entertainment. You can animate your uptight CEO or MD, members of the staff body.
Animation Videos – A Global Trend
The situation of the world economy in general is enough to make the common man frustrated. You can put a smile on a customer, and he would buy your product happily rather than grudgingly. Animated marketing is fast becoming the new world trend and this article aims to do justice to this fast-growing marketing tool. To backup the facts stated in this article is a statistic taken for videos on the internet from 2017-2019. During this period, there is a demand as high as 60% from customers wanting to see marketing videos. In this evolving age of internet, a customer would rather see a video than reading emails, flyers, banners or even PDF files. This could be as a result of the self-explanatory feature of videos. A greater percentage of customers showing interest in videos is derived from the age bracket of 18 and 24 years.
The growth in the use of animation video for marketing purposes witnessed an upward slope as seen between 2017 and currently with the percentage rising from 63% to 87%.
Additionally, research shows that about 91% of marketing experts consider video marketing to be a highly effective tool and about 83% of video marketers report on ROI (return on investment) growth.
It is intriguing to know that our everyday social media apps such as Facebook and WhatsApp business pages could be channels through which to achieve your marketing goal. With the right audience, a simple video creates more awareness than the best sculpted text messages most times.
Furthermore, animated videos tend to be cost effective, compared to the cost of making live explainer videos aiming to achieve the same result. This is coupled with the fact that you control the dice on the board, letting you present your brand to your targeted audience as you would want to. With an animation video company highly skilled in their job, you could break down originally difficult subjects to your audience, coming down to a mutual level of understanding in a relatable manner. This is one of the primary reasons why companies choose to work with animation videos.
Based on the aforementioned statistics, it is a proven fact that the world is becoming more interested in videos. A whole paragraph text could be related to an audience in a more understandable and time saving manner within minutes. You could also harness the emotions of man, entertainment as well as humor while communicating your message to your audience.
Make it a point of duty to partner with the right animation video company to enjoy the bounty of its produce.
