The retail industry is constantly evolving – and lately, it’s been undergoing a profound transformation driven by technology and innovation. Emerging markets often struggle to keep up – but they could especially profit from smart retail solutions and the latest in technological advances.
These markets have unique challenges and requirements that differ from established markets: limited infrastructure, diverse customer preferences, and the need for affordable and accessible technologies. Sandeep Shekhawat, a visionary professional with extensive experience in this field, says that these challenges can be best addressed by developing smart retail solutions specifically tailored to these markets.
“One aspect of this that shouldn’t be overlooked is fostering innovation and economic growth,” says Shekhawat. “Emerging markets are often at the forefront of adopting new technologies and business models due to their rapidly evolving nature. Introducing smart retail solutions can stimulate local innovation ecosystems and create opportunities for technological advancements – and that can lead to new jobs, a more diverse economy, and more productivity.”
Shekhawat adds that smart retail solutions can enhance the overall customer experience in emerging markets. Technology, data analytics, and personalized services let retailers provide more convenient and tailored experiences to customers.
“These markets need access to updated tech like mobile payments and seamless integration between online and offline channels,” Shekhawat emphasizes. “Improved customer experiences not only drive customer loyalty but also attract new customers, contributing to the growth of the retail sector in emerging markets.”
Shekhawat’s remarkable 15+ year career includes holding key positions at renowned companies such as WhatsApp, Apple, and Yahoo. He currently serves as the Director of Engineering at Walmart Labs USA and continues to make significant contributions to the field of enterprise Internet of Things (IoT), particularly in the realm of smart retail.
During his tenure at WhatsApp, Shekhawat played a pivotal role in revolutionizing the way online stores and small businesses operate. Collaborating with FinTech partners, he spearheaded the development and rollout of innovative solutions tailored to the particular demands of emerging markets like India and Brazil.
“We were able to successfully implement a person-to-merchant (P2M) solution,” Shekhawat explains. “This enabled smooth and seamless transactions between customers and small businesses.” He says that through collaboration with local FinTech partners, this solution empowered online stores and small businesses to overcome traditional barriers and thrive in the digital economy. The impact was far-reaching, creating new avenues for economic growth and fostering financial inclusion in these markets.
At Apple, Shekhawat’s expertise in IoT was put to use on a grand scale. He led the deployment of IoT applications for millions of devices, optimizing store operations and enhancing customer experiences. One notable achievement was the development of an IoT solution that enabled stores and small businesses worldwide to access critical pricing data and SKU content updates in real-time. This significantly improved store productivity, particularly during peak seasons when foot traffic surged. Apple saved millions of dollars and ensured a seamless shopping experience for its customers.
Shekhawat’s contributions to the field of smart retail have not only been limited to his professional roles. He has actively shared his insights and experiences as a speaker at domestic and international conferences, providing thought leadership in the realm of IoT and its applications in retail.
His work has resonated with industry professionals and IoT enthusiasts alike, as he continues to explore new possibilities and push the boundaries of what is achievable in the retail sector. Shekhawat has successfully bridged the gap between traditional retail practices and the digital age, empowering businesses to adapt and thrive in the ever-changing market landscape.
The impact of Shekhawat’s work in developing smart retail solutions for emerging markets is huge, bringing unprecedented convenience, efficiency, and growth opportunities to online stores and small businesses in countries where technological advancements were once limited.
Through his collaborations, expertise, and forward-thinking approach, Sandeep Shekhawat has become a driving force in the realm of smart retail. His ability to harness the power of IoT and tailor it to the unique needs of emerging markets has transformed the way businesses operate and revolutionized the retail landscape.
As technology continues to evolve, and as Shekhawat continues to push the boundaries of what is possible, we can expect further innovations and advancements in smart retail solutions. Shekhawat’s journey serves as an inspiration to aspiring professionals and a testament to the transformative potential of IoT in the retail industry. With his pioneering spirit, Shekhawat Shekhawat has laid the foundation for a future where smart retail is accessible to all, regardless of the market they operate in. Learn more: https://www.linkedin.com/in/Shekhawatshekawat/