Pros and Cons of Getting Kickstarter Marketing Services for Your Business

Your emerging or newly introduced business needs more than digital marketing to attain the status of a leading brand. E-commerce platforms are continuously struggling with new strategies to dominate the targeted marketplace. One of the major issues with newly emerged businesses is the lack of adequate funds for operational activities. The concept of crowdfunding came as a remedy and it is currently helping millions of business enthusiasts to fulfill their dreams. In the list of crowdfunding service providers, Kickstarter marketing agency has a reputed status. It provides crowdfunding support to the following businesses:-

• Arts
• Design & tech
• Comics & Illustrations
• Food
• Craft
• Film
• Publishing
• Music
• Games

There are some convincing reasons why people prefer kickstarter among their primary preferences. Here is a list of those reasons.

 

Advantages of seeking Kickstarter marketing help

 

• Economically viable

You don’t have to pay any advanced charges for the services of KIckstarter marketing services. Its policies are designed while considering the needs of business that are already running short on capital. Charges are applicable only to create and market the campaign. The company deduct processing fee and commission percentage once you manage to execute the campaigning goal successfully.

 

• Free exposure

Brand building is a big hassle especially for businesses with limited sources of marketing. They can get free attention while getting enrolled on this platform. An innovative idea gets adequate attention from publishers, tech magazines and individual experts who regularly go through the kickstarter applicants to find an influential story. Whether your campaign succeeds or not, exposure is assured.

 

• Short timespan

The kickstarter PR agency understands the immediate need of capital for the starting a business or its survival. Therefore, the maximum timespan of crowdfunding is limited to 90 days only. The company gives deadlines that must be fulfilled faster to raise funds. Indirectly, they motivate the business enthusiast to put all the effort instead of waiting for months.

 

• Access to a large investors criteria

When you seek help of a large crowdfunding service provider like Kickstarter, access to the large criteria of potential investors will be obvious. If your business idea is actually worthy, there will be no shortage of people who will happily invest.

 

• Validation of idea

Experts from different industries will be available there to identify the most creative and futuristic ideas. If your project has some potential, it will definitely get validation from experts. Over 12 million people are already backing the reputed community of Kickstarter and it will definitely expand. Validation of business idea from industry experts increases the probability of success.

 

Some Drawbacks

Although Kickstarter is a great initiative to provide a useful platform for business ideas but it also has some drawbacks. Before enrolling with this globally famous agency, you have to be aware of the following factors:-

 

• You cannot withdraw the amount raised by crowdfunding until the goal has not been completed. The all or nothing format of Kickstarter company makes it unreliable from the perspective of fund seekers. On the other hand, this policy works as a guarantee for the fund raisers. Currently, more than 55% campaigning executed from Kickstarter fails to meet their goals.
• After summing up the payment processing and commission fee, up to 80% of the total raised fund is charged by the company. This percentage matters a lot for the businesses that are seriously running short on capital.

 

It is advisable to hire the best kickstarter agency holding adequate prior experience in fund raising for business criteria similar to yours. If the terms and conditions of this agency seems unfair or dissatisfactory, it is advisable to go with the option of Indiegogo.