How to find the best custom patch design ideas for your online store

Finding new design ideas is challenging when starting or expanding your custom patch business. There are numerous product pages online, each different from one others. But, don’t get discouraged; searching long and hard will provide you with product ideas. It would help if you created unique designs according to your niche market. If you are an artist, you can adapt your artwork to develop new techniques, and, even if you are not a designer – you don’t have to reinvent the wheel.

Where can you use a custom patch?

Custom patches always have a steady demand, and new trends come up often. Previously, people used custom patches to repair clothes; now, they use them to show their personality or standing to a particular club/ organization or cause.

What makes a custom patch design attractive?

The abundance of possibilities can be overwhelming when you first jump into the custom patches business. The first one is picking a style fitting the brand identity you are looking to create. There are hundreds of thousands of design ideas, and it is difficult to say which is the best; it depends upon the requirements.

• Colors:

Think about the color when designing your custom patches; colors influence our perception of the core. Do you want to use bright colors to attract attention or keep minimalistic? Your choice needs to be in sync with your target market. E.g., if you are targeting a young audience, use flashier colors.

• Materials:

Influence how will your custom patches look and feel. The same design will look completely different on two different materials. E.g., leather patches and chenille patches will provide a different look.

• Typography:

If you focus on a solid message, you need to choose thicker fonts – for easy reading. Since most of the patches are small, it would be better to use big, bold letters. Sometimes, you can be playful and witty; other times, you need to be direct; fonts help you send your message accordingly.

• Characters:

Custom patches feature the main character, anything, a place, an animal, etc. If the patch design appeals to people, they will buy them. If it’s eye-catching, it has the potential to boost your brand’s visibility.

Where should you look for inspiration for a winning custom patch design?

There is a wide range of resources available to find your next custom patch design,

• Etsy is a marketplace for hobbyists and small businesses to showcase their design ideas. You can find custom patches in every shape, size, category, etc. It is also helpful in finding trending designs, like pop culture, pets, nature, clubs, etc.
• Amazon is the largest online selling platform and an excellent place for finding inspiration. You can look at the customer reviews and find out their wants.

Types of custom patches:

When looking for a custom patch design that will sell, it would be better to consider the type of patches you want to create. Some of the popular ones are:

1. Custom embroidered patches: It is also known as cloth badges or patch cloth, and the design is created using a logo or pattern with yarns or threads.
2. Custom chenille patches are excellent for jackets targeting college-going students. These patches have a distinctly soft and 3D look.
3. Custom leather patches help get the classical vintage look. They are quite popular among various clubs, especially motorcycle clubs.
4. Custom printed patches or dye sublimation patches provide a lifelike-looking image. They are pretty similar to a picture made out of thread and useful for patches with lots of colors and details.

How to design custom patches?

Let’s breakdown the selling process into simple steps:

Market research:

Do some market research and narrow down your niche; finding the right audience interested in your custom patches is necessary for success.

Selecting products:

After finding your ideal consumer segment, you want to create different custom patches according to size, styles, materials, backings, etc. Ask yourself, “how do you want customers to use the patches?” Do you want patches with iron-on or adhesive ones for one-time use? Do you want them to sell in small or bulk?

3. Creating unique design: If you use a unique design with the help of professionals, you are increasing your chances of selling. Do remember to add a personal touch to make custom patches more appealing. You need to draw multiple sketches on paper – don’t worry about making them perfect.
4. Choosing where to sell: You need a place to sell your custom patches; you can use your website or sell on a popular marketplace like Amazon or Etsy.

Setting a price:

Consider manufacturing, shipping, or any other charges before setting the price. Too low, and people will think they are of low quality; too high, and you run the risk of nobody buying. Look at the price of your competitors to set the correct cost.

Contacting a manufacturer:

Now that everything is ready, you need to contact a reliable manufacturer to produce high-quality custom patches. EverLighten has over eighteen years of experience creating personalized patches for startups, large companies, colleges, universities, sports teams, celebrities, etc.

Best pricing: They are a factory for producing custom patches and not intermediaries, ensuring customers always get the best prices.

Quality in every product: They use top-quality materials and the latest processes to produce patches.

Real people, outstanding service: EverLighten loves helping; they offer various options, including eco-friendly.

Designs to impress: Your patch design will look as you imagined with help from in-house designers.

No minimum order requirement: You can order any number of patches you need; they accept every order without a minimum limit.

Worldwide shipping: They deliver worldwide, and customers can track their orders online with an order tracking tool.

For information and design, visit https://everlighten.com/collections/custom-patches.