Medical topics are hard to explain to patients because of their complexities. Patients without any medical background may find it tough to understand and deal with their health conditions. The confusion results in the delay or avoidance of medical care.
Animation could help healthcare businesses overcome this obstacle. The following is a case study of iCareBetter, a technology firm that primarily serves healthcare providers.
iCareBetter wanted to use White Board Animation to support doctors to advise patients about heart failure. Check out the video for more information.
Let’s answer some questions to have a clearer understanding of the case:
HOW could White Board Animation help?
Reduces the distance between patients and doctors
The most basic animation type is whiteboard animation. It is easier to follow and memorize medical definitions when they are simplified. Complex concepts can be explained with vivid and familiar images. The walls between patients and doctors are broken down by animated educational explainers.
Save more time
A short, simple animation easily demonstrates medical knowledge while saving time. Doctors will save time by not explaining things to each patient 3 – 4 times. Learners may be able to memorize details more quickly, and if they do not, they may watch the video again. Another benefit is that the patient can change the video speed to suit their needs.
A fair price goes hand in hand with high quality.
Whiteboard explainer videos are straightforward but successful in presenting complicated details. It will clearly explain the concepts and effects of a specific disease. Despite its significant educational value, the cost of producing a single medical explainer is far less than that of other animation types.
Informative while being so entertaining
Patients would have an easier time learning because the graphics are presented in a more friendly way. Without seeing bloody and messy images, even children can understand what is going on with their organs. White blank spaces in animated explainer videos help patients concentrate on key concepts and slowly absorb new information. Furthermore, the use of voice-over and sound effects makes the learning experience more enjoyable.
With animation, every complex medical concept can be explain easily. (Pic from F.Learning Studio)
WHAT will an animation studio do to help you?
Step 1. Understand and correctly transfer medical information into an animation script
The video’s soul is the script. Although simplicity is desirable, precision is much more important. To build comprehensive scripts with key concepts, studios must coordinate closely with healthcare providers. Communication must be very simple and concise in order to lay a solid foundation for the whole manufacturing process later.
Step 2. Develop a complete storyboard for your project.
Once the clients have written an animation script, the team needs to visualize and sketch out a storyboard. Clients will talk to studios about how they want the characters to appear or any other ideas they have at this point. The clients should not be worried if they are unaware of what they want. Consultants will provide references to support them.
Step 3. Create a friendly illustration of the human body parts
This is where the imagination comes to life. Based on the script and storyboard, illustrators will illustrate health problems and medical information. It’s essential to have a team that knows how to create medical explainer videos. It is not allowed to modify the basic functions or original characteristics.
Step 4. Animate the video with a voice-over!
Finally, to link the scenes, a voice-over is added. Learners will be driven across concepts by the voice-over. The use of sound effects in the video will also help to increase patient involvement. The videos are more realistic and engaging when they have music.
WHO can help?
F.Learning is an animation studio that offers professional animation services to medical companies. Cooperating with well-known medical companies such as Intelycare and Simple Nursing, F.Learning has proven its integrity. The 5-year journey helps the team masters the art of visualizing complex medical concepts. Each month, F.Learning’s in-house production team can provide 50 minutes of medical animations on average. The products provided by F.Learning have been proven to bring considerable impacts to their clients’ businesses.
Here’s where you can learn more about F.Learning’s services.