You can’t believe your luck, as you just bumped into the CEO of a company you’ve been prospecting. After pitching him your commercial cleaning services, he seems impressed and asks for your business card. But oops, you don’t have any; you ask if you can write your number on a piece of paper, and he hesitantly nods yes.
Deep down, you know you have missed a great business opportunity. You commit to seeking the services of the best business card printers near you. However, you’re uncertain how the printing process works and you get ugly business cards.
To help you out, here are five things to know before choosing business card printers.
1. Target Market
The market you’re targeting should play a major role in deciding the kind of business cards to get. If you’re a B2B business, consider getting embossed business cards. The reason is that you want to impress the CEOs of other companies and make them consider seeking your services.
You can get away with cheap, low-quality business cards if you’re a B2C business, as you target ordinary consumers.
2. Details to Add to the Business Card
Most start-ups struggle to decide the relevant things to include on their business cards. They spend up spamming the cards with unnecessary information. It’s essential you seek resources to help you know important things to include in your business cards.
You must find a business card design that is both elegant and professional. That means deciding the ideal font and colors to use. To ease comparing various business card designs, get more information on prepress.
The idea is to learn how to check for errors in the draft business card before mass printing.
You can have your business cards printed on paper, plastic, wood, or metal. Paper business cards are often preferred for being cheap. However, paper tends to fade and wear out quickly.
To stand out, consider getting metallic business cards as they’re more long-lasting. Your budget will also impact the materials you select. However, don’t use the excuse of having a limited budget to print lousy business cards.
Find the top online printing companies that deliver incredible services at reasonable rates.
5. Size, Shape, and Weight
Getting too big or heavy business cards will damage your company’s image. You’re, however, against going with the standard-sized business cards as you want to stand out. That’s why you should consider folded business cards.
The idea is to give your business cards something extra without going way over the top. Find the best business cards printers who’ll recommend creative shapes and sizes.
Create a Positive First Impression by Choosing the Top Business Card Printers
The design of your business cards will greatly impact the impression you make to potential clients. That’s why you should find the best business card printers who’ll help you pick the right design and material. The right company is also quick to deliver the printed business cards.
To get more business and marketing advice, please check out our other blogs.