5 Reasons to Do Business In Italy

The COVID-19 pandemic changed the world of work in profound ways. The benefits of remote working came to the fore during lockdown and employers became increasingly open to the idea of allowing people to work from home. Companies also began to see the advantage of hiring freelancers, especially in the tumultuous economic climate we are currently experiencing. 

While the economic impact of the COVID-19 pandemic has been catastrophic for many people in terms of job losses and salary cuts, it has also been a wonderful opportunity for entrepreneurs able to think on their feet. With geographical borders being less of an obstacle in terms of running business operations, entrepreneurs now have more freedom for where they set up their company. Living in a highly digital age has also meant the companies now have access to an even larger pool of talent. 

Italy has long been a dream holiday destination, but there is so much more to the boot-shaped nation than pizza, pasta, and good wine. Italy presents a wealth of culture, as well as business opportunities for budding entrepreneurs. Here are just a few good reasons you should explore the option of doing business in this stunning Southern European destination. 

An Excellent Geographic Location

Italy’s central location in Europe makes it easy to travel to neighboring countries, and it’s fairly accessible. From a business point of view, Italy’s industrial triangle, made up of two in Midland and Genoa, has a great location close to wealthy regions close to the Rhone-Alps area. Furthermore, with the EU’s expansion into eastern Europe, Italy now has a more central location within the Eurozone, which is efficient when it comes to trade. 

A Diverse Economy

In addition to the country’s strategic location in Europe, which allows companies based in Italy to access both internal and neighboring markets, Italy boasts a robust and diversified economy. Whether you have an interest in tourism, car production, hospitality, or fashion, you’ll find plenty of opportunities for business in Italy. While the country is by no means immune to the impact of a recession, it does have one of the higher per capita incomes in the EU and has historically had one of the highest export rates in the world. 

Government Incentives 

Over the years, the Italian government made an effort to attract new businesses to the country. Those operating in areas such as car manufacturing, telecommunications, smaller family-run companies, and small or medium-sized enterprises all receive some form of government support. Offerings such as the Golden Visa Italy initiative give foreign business owners the opportunity to apply for residency in Italy based on the investment. 

The way we do business is changing, and if you are looking to shake things up and run your business operations a little differently from 2021, Italy might just provide that opportunity to you. The country boasts a unique economic landscape for entrepreneurs and brilliant lifestyle opportunities too. Why not take the leap and make Italy your next business destination?