There are at least 7 main types of marketing strategies ruling the industry.
Email, video, social media, SEO, and content are just a few of the methods you’ll run into. And then from there, it’s what kind of content? Organic SEO or local? Which social media platform? And an endless list of more questions, making it hard to know where to begin.
That’s where we come in.
Join us as we give you our top five marketing tips for Tampa, Florida companies, and show how they can help you up to your marketing game.
1. Create an Engaging Website
If building a marketing strategy is like building a house, then your company’s website is the foundation.
Customers need something to go, something to see when they hear about your company. A place where they can get all the information they need. And what they see should be an engaging and purposeful depiction of your brand.
The colors, the visuals, and the language should all be reflective of the company you want others to perceive.
2. Build Email Lists
We often think emails are outdated with the development of text messaging and community apps providing instant communication.
However, that’s completely false logic. There’s great value in collecting emails from your customers, and should be one of the first lists you start building. Newsletters and email marketing is the easiest way to keep customer’s updated on company trends and the quickest way to send out promotions to beef up revenue.
3. Get Involved in the Community
One of the best things Florida companies can do when drumming up local business is getting involved in the community.
Vendor fairs and community events are excellent for promoting your business and giving customers some humanity to go along with the company logo. It’s also the perfect chance to gain insight into the wants and needs of your target audience.
4. Social Media
Then, after all that wining and dining in the local community, you can post about it on social media!
Social media is the optimal place to put your brand into action. When customers have a place to follow and receive daily interactions with you on their feed, it makes your company familiar and comfortable. When people know you, they’re more likely to bring their business to you.
5. The Power of Blogs
The power of blogs is truly astounding.
Whether you want to start one of your own or use the handy guest-post blogging tactic, either way, it’s a crucial method when bringing traffic to your site.
But don’t take it from us. Professionals at eraserfarm.com agree, and they’re the cream of the crop when it comes to Florida marketing agencies.
The Best Florida West Coast Marketing Tips
There’s really no place like home, and that’s why it’s important to prioritize local clientele. If you can get the business and trust of those around you, then it only goes up from there!
Just follow our Florida marketing advice, and you’ll get there in no time.
We hope you found our marketing tips helpful and feel confident in your next steps. If you want to learn more about the industry then head over to our blog. We cover everything health and business and tech – oh my!